Anatomy of A Sales Funnel
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A sales funnel is simply the journey that your prospect takes from finding out about your product to actually making a purchase. It takes them from not knowing your business exists to making a purchase and becoming a customer and beyond.
There are four basic stages of a good sales funnel:
- Awareness
- Interest
- Desire
- Action
This e-book will talk about why a sales funnel is such a good idea.